Mailing Lists

Generate and Maximize Revenue From Your Database

By matching the profile of your database with the target market requirements of companies and marketers around the world who are looking to advertise their product and services, i-audience can help you generate and maximise revenue from your database.

Are You A List Owner ?

  • Does your organization manage a database of subscribers to your Services ?
  • Did your subscribers complete an opt-in clause ?
  • Do you wish to use the full potential of your database ?
  • Would you like to generate new streams of advertising revenue for your company ?

What Prevents my Data from Being Stolen, Resold or Reused Without my Permission ?

Some important points explained:

  • Each time you rent out your data, it is Strictly for One-Time-Use ONLY.
  • Your data is never released directly to the mailer. It is handled, processed and printed by approved 3rd party lettershoppers.
  • We encourage you to insert unique seed addresses into your data for each and every rental, to detect unauthorized use.
  • Rental agreements are signed by all involved parties to ensure your interests are protected.
  • Direct marketers only want to use the latest data to ensure their high production costs of printing and postage are not wasted mailing to out-of-date names. Only a genuine database owner can offer an up-to-date and well maintained list.
  • Furthermore i-audience implements high security standards in all processes and data exchanges that provides traceability and transparency for all transactions.

I am Concerned About the Privacy of my Subscribers Data.

So are we. It is very important for all parties that your subscribers know what their information is being used for, and that they have opt-ed in to receive third party mailings. Direct marketers want to target individuals who are interested in receiving information about their services, they do not want to annoy individuals with inappropriate mail. All mailings will include an opt-out clause and adhere to data privacy ordinance and law.

How Do I Control What is Being Sent to my Subscribers ?

In the same way as a magazine has control over what print advertising is approved for publication, so you approve or decline each and every direct mailing rental request. You get to see the sample mail piece, and can refuse to rent for example if you feel the offer is inappropriate to your subscribers, or the offer is competitive with one of your own services or perhaps you wish to limit the number of offers your subscribers receive in a given time period.